Category Archives: Inc. 5000

The Amazing Growth of Waiakea Bottled Water Places it High on a List of Super Companies

Waiakea water recently made headlines as being one of the top selling brands of bottled water today. In fact, the Waiakea brand is doing so well it actually placed at number 414 in the list of super companies from Inc. 5000. In just three short years, the Waiakea brand has had an amazing growth rate of more than one thousand percent, which is directly attributed to the unusual marketing efforts of the company’s CEO Ryan Emmons.

The Waiakea brand of bottled water was founded after Ryan Emmons saw a need in the market for a brand that reflected the type of social consciousness most people would like to see associated with big companies. He accomplished this by focusing on three specific components. At the young age of 22, Ryan Emmons broke down the stereotypical image of the old boys club by marketing a product that was sourced from a sustainable resource and contained in environmentally-friendly packaging. The sales of Waiakea water continued to climb when the company partnered with Pump Aid to help bring clean water to underdeveloped communities in Africa.

Waiakea water is categorized as both a volcanic brand of water and a mineral water. The source of this water comes directly from the precipitation that falls on Hawaii’s Mauna Loa volcano. As a volcanic water it undergoes a natural filtration process, which gives it a natural pH level between 7.8 and 8.8, making it better for hydration. This water also becomes enriched with several beneficial minerals when it passes through the underground layers of volcanic rock. The minerals added to this water include calcium, potassium and silica, which when combined with its pH level, gives the water a smooth, silky taste.

In an ongoing effort to preserve the planet’s natural resources, the team behind the Waiakea brand have significantly reduce the amount of carbon emissions released into the atmosphere by placing the water inside of Rpet plastic bottles. This brand’s facility operates using a percentage of renewable energy, which has helped it reduce the amount of carbon emissions by more than 90 percent. All of their bottles are also BPA free and biodegradable.

Learn more about Waiakea water here: