The Role of Salvi Viadero at Grupo Televisa

     The media landscape in Mexico was defined by only a handful of companies. Some of the major media companies in the country include Evoga Entertainment, Grupo Reforma, Grupo Televisa, and Grupo CIE. Cinemex also has a subsidiary in operation and is based in Mexico City. Grupo Televisa and TV Azteca have focused on more traditional reporting. They have left investigative journalism to other players in the space. Grupo Televisa is the largest media company in Mexico by far. The company is also ranked highly among the biggest companies in all categories in the country. The multi-media company has a huge presence in Latin America. It is a major producer of Hispanic content. Grupo Televisa has a market capitalization of $15 billion today.

Its success can be attributed to its chief financial officer known as Salvi Rafael Viadero. He is based at the main offices of the company in Mexico City. Viadero became affiliated with Televisa when he was appointed to the board of directors in April of 2002. Rafael Viadero served as the vice president of the National Banking and Securities Commission during the early stages of his career. He started out as the CFO of Comercio Mas de CV before taking on the role of CEO. He joined the Grupo Televisa as the vice president of Financial Planning. He was promoted to VP of Finance and Administration after serving in this position for various years.

Viadero was named the director of Innova S in 2002. He is also the independent director of Consorcio ARA. He has served on the boards of several companies over the course of his career. These companies include Miami Holdings, FS Unit 3007, Mercado Mexicano, and Mexder. The performance of the enterprise with him as the CFO led him to be recognized as one of the top executives in Mexico. Viadero has had a long successful career working in the financial industry. This is what has contributed to his success.

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